Social Media Content

As a Creative Content Marketer, I love turning ideas into scroll-stopping posts. This section highlights my work in social media—where strategy meets creativity to build communities, spark conversations, and drive results.

Bangkok Bank InnoHub is the innovation hub of Bangkok Bank, driving fintech and emerging technologies to strengthen financial inclusion and bring future innovations into Thailand and ASEAN’s ecosystems.

InnoHub aims to position itself as Thailand’s FinTech and innovation thought leader, build an engaged community of tech enthusiasts and startups, and strengthen its brand as both a startup accelerator and a core part of Bangkok Bank.

My responsibilities:

• Research and come up with monthly content ideas that are aligning with brand’s content pillar and strategies.
• Creating social media content including writing caption, headline text on images, SEO blogs, as well as writing video script for video content.
• Analysing post performances and ads performances.

Elixir is a polymer plastic brand under SCG Chemicals Public Company Limited. They produces polymer plastic as a material for household water storage tanks. Their main objective is to raise brand awareness making them become the top-of-mind polymer plastic producer.

My responsibilities:

• Research and come up with monthly content ideas that are aligning with brand’s content pillar and strategies.
• Creating social media content including writing caption, headline text on images, SEO blogs, as well as writing video script for video content.
• Doing competitor research and being part of the team conduction social media strategy.
• Analysing monthly content performances.

Wangdek is one of Thailand’s top wholesalers and retailers of children toys. They are an official distributor of famous toys and children goods such as Barbie, Mattel, and Fisher-Price.

My responsibilities:

• Research and come up with monthly content ideas that are aligning with brand’s content pillar and strategies.
• Creating social media content including writing caption, headline text on images, as well as writing video script for video content.
• Giving creative ideas and doing creative brief to graphic design team.
• Analysing monthly content performances.
• Doing audience research and analysing audiences for Facebook advertising.

Plantae is a Thai plant-based nutrition brand born from founders’ agricultural expertise and driven by a mission to “save lives” through vegan solutions. Their product line is 100 % plant-derived, allergy-friendly, and designed to fit seamlessly into modern lifestyles, combining health, taste, convenience, and environmental responsibility.

My responsibilities:

• Being part of the team coming up with communication strategy as well as taking care of brand’s online presences.
• Research and come up with monthly content ideas that are aligning with brand’s strategies.
• Creating social media content including writing caption, headline text on images, as well as doing creative brief for graphic design team.

Holovenile is a wellness brand that positions itself as a trustworthy provider of dietary supplements, aiming to support people’s health journeys by harnessing natural ingredients. They frame their mission as accompanying consumers through life’s milestones—with “Your optimal health is our passion” —and emphasize “the power of nature we discovered” as a key source of their formulations.

My responsibilities:

• Being head of the marketing content coming up with communication strategies, creating content including copywriting, graphic designs, and video content editing. 

Westminster College Bangkok (WCB) is a school in Thailand offering multiple pathways to universities in Thailand and abroad. Its programmes serve students from Thailand and the wider region, with options including UK university pathways, foundation studies and BTEC qualifications.

As a Marketing Executive, I plan and deliver campaigns that help students and families understand their study options. My work spans English and Thai content, social media, website and email communications, paid advertising, and event promotion. I also plan video shoots and direct video content, from developing the concept and shot list to guiding the filming. I work with academic and admissions teams to turn programme details into clear messages across campaigns, events and marketing materials.